Read the Chairman's Report
“I want to say thank you to everyone involved in making the DofE experience a reality for so many young people of the UK. My fellow Trustees and I are very grateful indeed but, more importantly, as I meet the young people you have helped, I know that they appreciate and value it most highly too.”
The Lord Kirkham CVO, Chair of Trustees
We set ourselves the following challenging targets to be achieved by 2016/17:
A great deal of our time and resources is spent in supporting the delivery of DofE programmes.
This year, we have relaunched our online management system, eDofE; built a new shop to provide easier access to DofE resources for those involved in delivering programmes; expanded our Approved Activity Provider network and developed Young Leader projects around the UK.Read more about these initiatives
In order to help ensure the consistency of the management of the DofE in Youth Justice, we began talks in March with Novus – the UK’s biggest prison education provider – to see if they would be interested in taking up a licence to manage and deliver DofE in the secure estate. Progress has been rapid, and Novus will shortly begin managing the provision of DofE at Wetherby, Werrington and Cookham Wood YOIs and Rainsbrook Secure Training Centre.
“Novus are excited to be working with the DofE as a National Operating Authority. This will be the first time that the DofE has been rolled out consistently across the young people’s custodial estates and the value that this will bring to the young people cannot be underestimated. Whilst it will support our overall ambitions to engage young people in positive activities and reduce reoffending, it will also encourage young people who may shy away from formal education to become involved in enrichment activities. It will enable them to explore skills and talents where they may not yet have had the opportunity and improve their CV. The DofE will develop their team skills, nurture an ethos of giving back to their communities and, in turn, build their self-esteem.”
Sally Garratt, Novus Director of Operations
There are many benefits to doing a DofE programme but standing out in a competitive job market to employers that openly state they are looking for rounded recruits with evidence of ‘soft skills’, is a big incentive to achieve a DofE Award. Step forward our DofE Skills for Work campaign, supported by British Gas, which gathers endorsements from employers across the UK that demonstrate just how much they value the work-ready skills and attributes the DofE fosters, such as team working, drive, resilience and communication, and welcome applications from DofE Award holders.
Whilst the campaign raises awareness of what a DofE Award holder can offer an employer so that an Award is valued during recruitment processes, it importantly feeds into our achievement strategic objective, providing participants with a compelling incentive to not give up, and achieve their Award.
View the endorsements here
“The DofE is a fantastic Charity that equips young people from all backgrounds with essential professional skills such as leadership and teamwork.”
Elleen Naughton, MD UK & Ireland Google
We have continued with our strategy to work directly with more schools. In last year’s Annual Review, we noted that 1,269 different Licensed Organisations were offering DofE programmes to young people. In our Annual Report we state that there are 1,822 Licensed Organisations, although by early October we have 2,097 – an increase of some 65% over the period in question.
Supporting this many organisations to deliver DofE programmes has meant that our staff team has continued to grow, albeit at a proportionately slower rate than the number of Licensed Organisations. Recruitment has largely focused on operational staff, who directly support the DofE delivery network.
The Charity has continued to make significant investments in training these staff and providing them with the tools that they need to carry out their role.See our list of Licensed Organisations and centres
In the last year we have invested in a new business intelligence solution that is more up to date and reliable. Through this we have been able to analyse data about young people doing their DofE programme and our Licensed Organisations more effectively and from different perspectives.
It has enabled us to identify opportunities to help young people complete their programmes as well as areas where DofE delivery can be developed further to give more young people a chance to participate. As a result, we have been able to focus our time, effort and resources where it really matters and where it can have the most positive impact.
“I wanted to say how fantastic the reporting suite is now! It’s so detailed but more important – easily accessible… I am awash with data and have learned loads in pulling together information.”
West Sussex County Council – Youth Services
In addition to the more traditional fundraising income and publicly available grants, we continue to develop a profitable commercial offering to the DofE network of participants and adults/volunteers.
A high proportion of commercial income comes from the 12 expedition brand licensees who offer kit advice and a range of field-tested Recommended Kit to participants and Leaders, who have access to a Cotswold Outdoor discount via the DofE Reward Card. We also have over 30 wide-ranging brand partners who provide a royalty to the DofE for sales made to the DofE network, as well as an official DofE clothing range. Engagement and relevance is key to developing the value of the commercial offering to both the network and the DofE, with new products and services a vital ingredient to enable this.
With all commercial income invoiced through ASL, the DofE’s trading arm, we maximise the contribution back to the DofE Charity, which supports the Charity in meeting its core strategic objectives.Visit DofE Shopping